Research Papers Published

• A Study on Relationship between Service Quality and Customer Loyalty with Reference to Online Hotel Booking Apps, International Journal of Current Science Research and Review, ISSN: 2581-8341, Vol. 5 No 4 (2022): Volume 05 Issue 04 April 2022, Page No.: 1356-1362, DOI: https://doi.org/10.47191/ijcsrr/V5-i4-60
• AIRAM Principle-The Dynamic Mantra for Strategic Management of Human Resources in Organisations", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.9, Issue 4, page no.b764-b769, April-2022, DOI: http://doi.one/10.1729/Journal.29839, http://www.jetir.org/papers/JETIR2204194.pdf
• Tourism Industry-The Cash Cow Industry For Fostering The Economic Development of India, International Journal of Applied Research, P-ISSN: 2394-7500, E-ISSN: 2394-5869, Volume 8, Issue 4, April 2022, DOI: 10.22271/allresearch.2022.v8.i4c.9653
• Job Stress and Career Progression of Women, International Journal of Current Science (IJCSPUB), ISSN:2250-1770, Volume.12, Issue 1, pp.175-180, March 2022, DOI: http://doi.one/10.1729/Journal.29537, http://www.ijcspub.org/papers/IJCSP22A1143.pdf
• Problems Faced by Women Entrepreneurs of MSME Units, International Journal of Science and Research (IJSR), ISSN (Online): 2319-7064, Volume 11, Issue 3, March 2022, 372 – 374, https://www.ijsr.net/get_abstract.php?paper_id=SR22303152607
• ‘Chatvaari Darshana’ or the Four Factor Approach of Managing the Human Resources, International Journal of Multidisciplinary Educational Research (IJMER), ISSN:2277-7881, Volume:11, Issue:3(3), March, 2022, http://s3-ap-southeast-1.amazonaws.com/ijmer/pdf/volume11/volume11-issue3(3)/13.pdf
• Ethical Advertising is a Vital Responsibility of Business Towards the Society, IJRAR - International Journal of Research and Analytical Reviews (IJRAR), E-ISSN 2348-1269, P- ISSN 2349-5138, 2 Volume.9, Issue 1, Page No pp.615-619, March 2022, https://www.ijrar.org/papers/IJRAR22A2147.pdf
• Restructuring Strategies to Awaken the Sick Public Sector Units in the State of Kerala, Journal of Emerging Technologies and Innovative Research, ISSN: 2349-5162,Vol.9, Issue,3, March,2022, http://www.jetir.org/papers/JETIR2203140.pdf
• Some Prominent Cases of Financial Scams and the Relevance of Meticulous Governance Systems for Economic Institutions, International Journal of Research, ISSN 2348-6848,Vol. 9 No. 3 (2022): Vol-9-Issue-3-March-2022, https://ijrjournal.com/index.php/ijr/article/view/387/327
• Advertising and Social Media Management and their Interrelationship in Video Monetization, KICMA Reach-Journal of Commerce & Management, ISSN: 2395-0293, December, 2021.
• A study on the Investment Behaviour of Salaried Class Belonging to Government Sector, Strad Research, ISSN 0039 – 2049, Vol-07-Issue-12, 2020, https://doi.org/10.37896/sr7.12/048
• Determinants of Consumer Purchase Decisions of Medical Insurance During Covid-19: Role of Awareness and Anxiety, Baselius Researcher, ISSN: 0975-8658, Volume XXII, Issue 1, January-June, 2021.
• Schematic Evaluation of Green Banking Practices of Public Sector and Private Sector Banks in Kerala-A Case Study of SBI and Federal Bank, GITAM Journal of Management, Volume 18, No.4, pp 64-70, Oct-Dec.2020, https://gjom.gitam.edu/Browsejournal/show-article/153/Browsejournal
• Ardhanareswara Model: A Vedic Insight for Achieving Gender Equity at Workplace, Management & Change, ISSN 0972 – 2149, 2008, Volume 12, Number 1, https://www.yumpu.com/en/document/read/27604845/a-vedic-insight-for-achieving-gender-equity-at-workplace-mimtsorg
• The Duo-Dimensional Hypotheses of Stress, Effective Executive ISSN 0972 – 5172, August – 2007,Volume IX, No.8, https://www.iupindia.in/807/EE_DuoDimensional_Hypotheses_of_Stress_44.html
• The Impact of Ecopsychology on Stress Management, STARS International Journal (Humanities & Social Sciences), ISSN 0973 – 7812, January – 2007, Volume 1, No.1.
• Management by Managemind, HRM Review, ISSN 0972 – 5148, October – 2006, Volume VI, https://iupindia.in/1006/HRM_Management_Managemind_11.html
• Knowing about Knowledge Management, STARS International Journal (Humanities & Social Sciences), ISSN 0973 – 7812, June – 2003, Volume 4, No.1.
• The Pink Bloom-An Emerging Brand in Kerala Tourism-in College Teacher-ISSN 2454-4795
• Proceedings of UGC Sponsored National Seminar on “Corporate Governance Regulations & Practices in India” ISBN 978-81-930603-0-8
• Proceedings of UGC Sponsored National Seminar on “Impact of GST on Trade & Commerce in India “ISBN 978-81-930603-5-3
• “A Panoramic View of the roadblocks of Corporate Governance in India”,a paper published in the proceedings of UGC Sponsered National seminar organised by Dept. of Commerce, St.Michael’s College, Cherthala.
• “GST-How it Differs from VAT”, a paper published in the proceedings of UGC sponsored National Seminar on“Impact of Goods & Service tax on Trade & Commerce in India”2016 organised by Dept. of Commerce, St.Michael’s College, Cherthala.
• “ Socio Economic Status of Fishermen Community in Kerala” EPRA International Journal of Economic and Business Review(JEBR) ISSN: 2347-9671 (O), 2349-0187(P), Impact Factor: 8.107(SJIF), ISI: 1.433, Vol.8 Issue. 12 December, 2020
• Role of Commercial Banks in Promoting Green Banking Initiatives in Kerala”. ( Xaverian Journal of Research in Commerce, Vol 4 No:1 JULY ,2018 ISSN2347- 372X)
• “A Study on Women Empowerment and Tourism”. (International Journal of Academic Research Vol-6 Issue3 (2) MARCH 2019 Impact Factor 6.023 ISSN2348-7666) • “Tourism Infrastructure and Budgetary Allocation –A study on Investment Opportunities and Challenges.” (Our Heritage –UGC Care Journal ISSN (PRINT) 0474-9030Vol 68Special Issue 48 February 2020)
• “Impact of COVID19 on sustainable tourism activities in Kerala” (ANVESAK-Sardar Patel Institute Of Economic And Social Research) Vol:51 No:1(XXI) UGC CARE GROUP -1 ISSN :0378-4568 JAN-JUN 2021)
• “COVID-Impact Challenges and Opportunities On Tourism Industry –A Reference To Kerala State” (International Journal of All Research Education and Scientific Methods (IJARESM), ISSN: 2455-6211 Volume 9, Issue 3, March -2021, Impact Factor: 7.429)
• “Innovative Techniques In Project Management: A Pursuit Agenda” (Xavier Institute of Management and Entrepreneurship ISSN 2229-5348VOL-16 No.1(111)JAN-MARCH 2022 Impact factor 4.257)
• Responsible Tourism: With Reference to Coastal areas in Alappuzha District. Studies in Indian Places Name (SIPN), 40(88), 550-559.
• A Study on Financial Well Being of Women Households. Research Review International Journal of Multidisciplinary, 7(2), 1-7.
• Public Assistance for House Construction in Kerala: with reference to LIFE MISSION. International Journal of Creative Research Thoughts, 10, c 1- c 9
• Feasibility of Digital Payment Banks in the context of Indian Economy. A Comparative Study, Our Heritage, Volume 68, Issue 18 ,January 2020 (172- 179) Impact of Talent Management Practices among Multi-generational Workforce of Technopark, Thiruvananthapuram, International Journal of Research and Review, Volume 9, Issue: 3, March 2022 (41- 17) DOI:https://doi.org/10.52403/ijrr.20220306
• Relevance of Imparting Business Education to the Women Entrepreneurs in Kerala, IJRAR, Volume 9, Issue 9, March 2022 (649- 654) DOI.http://doi.one/10.1729/Journal.29668
• Manufacturing Business in Kerala: A Study of Problems and Government Initiatives, IJFMR, Volume 4, Issue 2, March-April 2022 (1-9) DOI 10.36948/ijfmr.2022.v04i02.001

Books Published

• Strategic Management, ISBN No.978-93-81888-76-6, Prakash Publications, Changanacherry, Kerala, 2020.
• Management of Co-operative Enterprises, ISBN No. 978-93-81888-78-0, Prakash Publications, Changanacherry, Kerala ,2019
• Marketing Management, ISBN No.978-93-81888-84-1, Prakash Publications, Changanacherry, Kerala, 2019
• Dimensions & Methodology of Business Studies, ISBN978-93-81888-95-7, Prakash Publications, Changanacherry, Kerala, 2018
• Financial Service, ISBN No. 978-93-81888-70-4, Prakash Publications, Changanacherry, Kerala, 2018
• Impact of Goods & Service Tax (GST) on Trade & Commerce in India, Proceedings of UGC National Seminar, ISBN No. 978-81-930603-5-3, 2016.
• Corporate Governance Regulations & Practices in India, Proceedings of UGC National Seminar, ISBN No. 978-81-930603-0-8, 2014.
• Organisational Behaviour, ISBN No. 978-93-81888-53-7, Prakash Publications, Changanacherry, Kerala, 2014
• Corporate Governance, ISBN No. 978-93-81888-42-1, Prakash Publications, Changanacherry, Kerala, 2013.
• Human Resource Management, ISBN 978-93-81888-37-7 Prakash Publications, Changanacherry, Kerala, 2013.
• Advertising and Sales Promotion, ISBN 978-93-81888-15-15, Prakash Publications, Changanacherry, Kerala, 2012.
• CUSTOMER RELATIONSHIP MANAGEMENT PRACTICES IN PRIVATE SECTOR BANKS. ISBN 978-93-90415-56-4